“It was only three short months ago that I began working with Meredith at Rich Life Marketing. It didn’t take me long to see that working with Meredith was nothing short of amazing!
When I first came to her, I was working to build my business as a health coach and Emotional Freedom Technique (EFT) practitioner. At the time, I helped my clients with all different kinds of problems – lack of confidence, chronic pain, trouble quitting smoking, and difficulty losing weight. While I had success with them, building the business was proving to be tough and I couldn’t figure out why.
Meredith first helped me to understand how my lack of a very specific niche was hurting my business and my brand. Together we clarified the most important goals for my business, and she showed me how to narrow down my target market.
All along my goal was to help people live healthier lives. I thought that by keeping my services generalized, I could help the most people. But because I wasn’t specific enough, customers weren’t able to find me. By defining my niche from helping people to achieve “general wellbeing” to helping only people who want to “lose weight without dieting”, I’ve been able to reach more potential customers with much greater ease, and my positive impact on their lives is much more profound.
Since defining my niche, I’ve made leaps and bounds in my business as a Weight Loss Mentor and Coach. In only 14 weeks, I’ve written two e-books that are already helping people to lose weight without dieting. My team and I quickly organized a two-day conference where we laid out my business’ goals and our plan of action for 2012. I’ve redesigned and launched my website and have conducted several successful webinars, all while building a stronger following. And most exciting of all, I created the “Diet Free Weight Loss Solution” and this month I’m conducting my first live 3-day “Diet Free Weight Loss Solution Workshop” for 50 people who have been searching for the perfect way to lose weight without dieting!
I could never have accomplished so much in so short a time without the niche and brand definition that Meredith brought to my business. I can’t say enough about how fantastic she is! Her expertise has already proven to be priceless. Thank you, Meredith! You are truly a superstar in your field!”
Jayne Blumenthal
Jayne Blumenthal is the creator of the Diet Free Weight Loss Solution™. She specializes in showing people how to lose weight without using extreme diets, dangerous pills, or insane exercise plans. Learn more at
www.JayneBlumenthal.com.